Salt ServicesOne login for your whole pipeline.
Coraline is the all-in-one CRM and marketing platform we run our own business on and implement for clients: lead capture, pipelines, booking, text and email automation, and an AI conversation bot — in one place, priced for small businesses.
Sign up for Coraline Talk to us first
Not sure which plan fits? Start with the form and we'll tell you honestly — including if the answer is the cheapest one.
What's inside
Most businesses run this stack as four or five separate subscriptions that don't talk to each other. Coraline is the same stack as one system.
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Leads & pipelines
Every lead from your website, ads, and Google profile lands in one pipeline — tracked from first contact to closed job.
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Marketing automation
Text and email follow-up sequences, review requests, and appointment reminders that run themselves.
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Online booking
Calendars your customers book directly, synced to your team, with reminders that cut no-shows.
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AI conversation bot
Answers missed calls and website chats in seconds, qualifies the lead, and books the appointment — with a human handoff.
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Website & funnel builder
Landing pages and funnels with split testing on the Pro plan — or keep the site you have and just embed the forms.
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Reporting
Contact management, social calendar, agent reporting, and API access — so you can see what's working without exporting spreadsheets.
Plans and pricing
Flat monthly pricing, no per-seat surprises. Every plan links to the same secure checkout.
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Starter
$197/month
The core platform, single account.
- Lead capture, pipelines, and contact management
- Text and email marketing automation
- Online booking and calendars
- Website and funnel builder
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Our recommendation
Unlimited
$297/month
Everything in Starter, without ceilings.
- Unlimited contacts and users
- Branded desktop app on your own domain
- Everything in Starter, unrestricted
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Pro
$497/month
Everything in Unlimited, plus operator tools.
- Email, phone, and text rebilling
- Split testing and agent reporting
- Advanced API access
Software plus the people who set it up
Plenty of platforms can do what Coraline does on paper. What makes it work in practice is implementation — and that's the difference between buying Coraline from a website and buying it from us. We build your pipelines, migrate your contacts, and train your team, wire in AI that answers in seconds, and stay fifteen minutes away when you'd rather talk across a table. The software comes with a team.
Coraline questions, answered
Do I have to set Coraline up myself?
No — that's the point of buying it from us. Every Coraline plan can come with our implementation: pipelines built for how you sell, your contacts migrated, automations wired, and your team trained. You log in to a working system, not an empty one.
Do I need Coraline to work with Salt Services?
No. Our web design, SEO, and advertising work stands on its own. Coraline is simply the platform we recommend when a client needs a CRM, because it's the one we run our own business on and can support the deepest.
What's actually different between the three plans?
Starter is the full core platform for a single account. Unlimited removes the ceilings — unlimited contacts and users — and adds a branded desktop app. Pro adds the operator tools: email, phone, and text rebilling, split testing, agent reporting, and advanced API access.
Will Coraline work with my existing website?
Yes. Coraline's forms, chat, and booking calendars embed into any site — including sites we didn't build. If we built yours, the wiring is already our standard practice.
Ready to run your business from one login?
Sign up and we'll take it from there — or call (866) 721-7258 and we'll help you pick a plan.